At Riding Dirty Co, we celebrate the thrill of dirt biking and the exhilarating adventures it brings. Worn proudly by those who ride dirt, our logo embodies the true meaning of enjoying life on two wheels.

Established in Hawaii, where dirt biking is not a popular sport, our founder Micah Manago dreamed of uniting the island’s off-road community. By sharing the excitement of this extreme sport on YouTube, he began to make strides toward that vision. This passion led to the creation of Riding Dirty Co., a platform for riders to express their lifestyle through high-quality apparel. Before long, orders started pouring in from across the United States.

Riding Dirty Co. is dedicated to building up riding communities, showcasing biking as a source of joy. It's a chance to escape reality for a few hours, recharge before the workweek, and take a break from the daily grind. We all ride for different reasons, but the rush of adrenaline and the freedom of two wheels is the link that connects us all.

Whether you're a beginner or a seasoned pro, Riding Dirty Co. is for you. Whether you're blazing new trails, tearing up familiar grounds, or getting lost in your next adventure, join us in celebrating the dirt and the thrill of exploring uncharted terrains.